In this insightful interview, Dan O’Brien, President of HTC Americas, delves into the evolving world of virtual reality and its expanding role beyond just gaming. He discusses HTC’s strategic focus on building hardware specifically for arcade experiences, emphasizing the difference from consumer VR products. O’Brien shares insights from HTC’s journey in the VR industry, highlighting the company’s initiatives to create more durable, immersive, and engaging experiences for location-based entertainment. He also touches on the challenges of VR hardware and software development, the importance of multi-user environments, and HTC’s commitment to innovation and partner success. This video is a must-watch for anyone interested in the future of VR technology and its applications in various industries, including entertainment and beyond. Join us as we explore HTC’s roadmap, their approach to addressing the unique demands of the VR arcade market, and their vision for the future of virtual reality.

This video was recorded at the HTC VIVE Theatre –  IAAPA America – November 2023. Interview conducted by Bob Cooney.