Italian entertainment brand LOG Lot of Games has opened FEC in Italy, bringing a fresh wave of immersive experiences to the region. Known for pushing boundaries in interactive entertainment, LOG Lot of Games launched its new Family Entertainment Center (FEC) in Vimercate, Monza and Brianza. This venue features an impressive lineup of VR roller coasters, simulators, and three multiplayer VR arenas powered by renowned technology providers Hologate, Vex Solutions, and Phenomena.

Visitors will find themselves at the forefront of virtual reality innovation with attractions designed to engage all ages. The VR roller coasters deliver adrenaline-pumping thrills, while simulators offer highly immersive journeys through various virtual worlds. The multiplayer arenas stand out as social hubs for competitive and cooperative gameplay, showcasing some of the most advanced VR gaming setups available today.

• VR roller coasters providing dynamic motion and visuals
• Simulator experiences offering realistic environments
• Multiplayer arenas from Hologate, Vex Solutions, and Phenomena

LOG Lot of Games is revolutionizing the entertainment landscape in Italy by integrating cutting-edge VR technology into a family-friendly environment. This expansion solidifies their position as a leader in Italian interactive entertainment, setting new standards for FECs across the country.

LOG Lot of Games: A Leader in Italian Entertainment Innovation

The LOG Lot of Games brand has built a strong reputation as a leading Italian Family Entertainment Center (FEC) operator, known for its innovative approach to entertainment. Founded with a clear goal of transforming leisure spaces, LOG has consistently incorporated the latest gaming and virtual reality technologies into its offerings.

Key aspects defining the company’s approach include:

• A strong emphasis on immersive VR experiences that captivate diverse age groups.
• Collaboration with top technology providers to bring advanced simulators and multiplayer VR arenas to the Italian market.
• Commitment to enhancing Family Entertainment Centers (FEC) by blending traditional attractions with state-of-the-art interactive solutions.

This focus positions LOG Lot of Games as a driving force behind the modernization of FECs in Italy, setting new standards for visitor engagement and technological sophistication within the industry.

Strategic Location Choice at TorriBianche Shopping Centre

The TorriBianche Shopping Centre in Vimercate is the perfect place for LOG Lot of Games’ new Family Entertainment Center. It’s located in the center of the Monza and Brianza entertainment area, making it easy for people to get there:

• It’s easy to reach by public transport and major roads, so families and young adults from nearby towns can come without any trouble.
• There are plenty of parking spaces available, which means many visitors can come and go, making it more convenient for guests.

The people living in Vimercate and nearby areas include tech-savvy young people, families looking for fun things to do, and tourists exploring Northern Italy. This diverse group of people is a perfect match for LOG’s innovative virtual reality (VR) experiences.

Benefits of Location Choice

Setting up the Family Entertainment Center (FEC) inside a busy shopping center has its advantages:

1. Retail and Entertainment Synergy: The FEC being in a shopping center creates a connection between shopping and entertainment.
2. Extended Visit Time: Visitors can enjoy both shopping and immersive gaming experiences, leading to longer stays.
3. Increased Satisfaction: The combination of activities enhances overall satisfaction for guests.

The lively atmosphere of TorriBianche Shopping Centre makes LOG Monza an attractive destination for top-notch family entertainment.

Immersive VR Attractions at LOG Monza

Italian entertainment brand LOG Lot of Games has opened a Family Entertainment Center in Italy featuring some of the most advanced VR roller coasters and immersive simulators available today. These virtual reality rides deliver an unparalleled sensory experience, combining motion, visuals, and sound to transport visitors into thrilling worlds.

1. VR Roller Coasters

The center offers multiple VR roller coasters that simulate high-speed drops, loops, and twists with stunning 360-degree visuals. These rides provide adrenaline-pumping excitement without the physical constraints of traditional coasters, making them accessible to a wider audience.

2. Simulator Attractions

State-of-the-art simulators replicate various environments—from racing cars on winding tracks to flying through futuristic landscapes. Each simulator uses precision motion technology and high-definition VR headsets, creating deeply immersive experiences that engage sight, sound, and movement.

LOG Monza’s VR attractions set a new benchmark in the Italian market by delivering cutting-edge virtual reality rides that appeal to families and gamers seeking immersive entertainment options. This focus on innovation enhances the center’s reputation as a leader in the evolving FEC landscape.

Multiplayer VR Arenas at LOG Monza

LOG Monza features 3 multiplayer VR arenas from Hologate, alongside immersive offerings from Vex Solutions and Phenomena, each delivering distinct virtual reality experiences designed for group interaction and competitive fun.

Hologate VR Games

Hologate VR games focus on fast-paced, engaging formats that encourage teamwork and quick reflexes. Popular titles include cooperative shooters and action-packed adventures where players navigate dynamic environments together.

Vex Solutions VR

Vex Solutions VR brings a mix of strategic gameplay and immersive storytelling. Their arenas emphasize player coordination within detailed virtual worlds, blending puzzle-solving with action elements to keep groups involved.

Phenomena VR Experiences

Phenomena VR experiences are known for their innovative use of space and movement tracking, offering games that combine physical activity with virtual challenges. These arenas often feature futuristic themes and interactive combat scenarios.

These multiplayer VR arenas provide diverse game types—from competitive battles to collaborative quests—ensuring visitors find an experience matching their preferred style of play at LOG Monza.

The Unique Pixel Interactive LED Floor Game Experience at LOG Monza

LOG Monza introduces the Pixel game LED floor, an innovative interactive floor game that transforms movement into play. This attraction features over 200 LED light tiles, each capable of illuminating in vibrant colors and responding instantly to player steps.

Key Features of the Pixel Game LED Floor

The Pixel game LED floor offers several key features that set it apart:

• Dynamic gameplay where players engage physically by stepping on specific illuminated tiles.
• A variety of game modes designed to challenge agility, speed, and coordination.
• Real-time visual feedback that enhances immersion and encourages friendly competition.
• Suitable for all ages, making it a perfect complement to LOG Monza’s VR experiences.

How the Pixel Game LED Floor Works

This interactive floor game creates a unique fusion of digital technology and physical activity. It invites groups or families to participate simultaneously, fostering social interaction alongside entertainment.

Here’s how it works:

1. Players step onto the LED light tiles.
2. The tiles respond by illuminating in vibrant colors.
3. Different game modes challenge players’ agility, speed, and coordination.
4. Real-time visual feedback enhances immersion and encourages friendly competition.

Why Choose the Pixel Game LED Floor?

The Pixel game LED floor offers an engaging alternative to traditional arcade games by combining cutting-edge LED technology with interactive design principles. Here’s why you should choose this experience:

• Physical activity: Unlike sitting down at a video game console, this game encourages players to move around and be active.
• Social interaction: The multiplayer aspect of the game promotes teamwork and friendly competition among friends or family members.
• Variety of challenges: With different game modes available, there’s always something new to try and improve upon.

Experience the thrill of movement-based gaming at LOG Monza with our one-of-a-kind Pixel game LED floor!

Grand Opening Celebrations & Future Expansion Plans by LOG Lot of Games in Italy

The grand opening event for the new LOG Family Entertainment Center (FEC) took place on September 3rd at the TorriBianche Shopping Centre in Vimercate, Monza and Brianza. The day was filled with exciting activities designed to showcase the center’s innovative offerings, including VR roller coasters, immersive simulators, and three multiplayer VR arenas powered by Hologate, Vex Solutions, and Phenomena.

Visitors had the opportunity to experience live demos, participate in interactive game challenges, and take advantage of special promotions that highlighted the cutting-edge technology behind this new entertainment hub. The launch celebration of LOG FEC attracted families, gamers, and VR enthusiasts who were eager to explore Italy’s latest destination for immersive fun.

Plans for Expansion

Plans for expansion are already underway. LOG Lot of Games is developing new FEC locations in key cities:

• Genoa: Targeting a vibrant urban audience with a focus on local gaming communities.
• Near Rome (Fiumicino): Positioned to attract both residents and travelers due to its proximity to the international airport.

These upcoming venues will continue LOG’s mission to transform entertainment in Italy by incorporating advanced VR experiences into family-friendly environments. The successful launch in Vimercate lays a strong foundation for further growth throughout the country.