Competitive socialization is the new hot buzz in the location-based entertainment industry. New concepts are popping up everywhere. People love to socialize, and lighthearted, fun competition creates an experiential framework…

The VAR BOX was unveiled at the Amusement Expo International last year, and operators immediately saw its potential, awarding it the AMOA Innovator Award. But it wasn’t just the game…

The relationship between Hollywood and video games is a long and complicated one. Fans want more ways to interact with their favorite characters and storylines. Studios want to create more…

One of the biggest challenges facing VR in family entertainment centers is that operators treat these products like arcade games. They’re pricing them like arcade games, placing them on the…