Description

Dreams by Univrse is a free-roam VR experience that takes audiences into a surreal, dreamlike world where imagination drives the journey. Designed for location-based venues, it combines large-scale environments with strong narrative elements to create an attraction that feels both cinematic and interactive.

Guests move freely through an expansive play area, surrounded by shifting landscapes, symbolic visuals, and atmospheric sound design. The story unfolds in layers, allowing each visitor to interpret and explore different aspects of the dream world at their own pace. This narrative openness builds replay value, as no two visits feel exactly alike.

Throughput is optimized with a continuous flow model, ensuring smooth group transitions and high guest capacity per hour. Whether installed in cultural spaces, entertainment centers, or touring exhibitions, the experience adapts to different footprints and audience sizes without sacrificing immersion. Environmental effects, from lighting changes to spatial audio, add physicality to the virtual journey and deepen emotional engagement.

The audience appeal is broad, reaching both casual visitors looking for a visually striking adventure and more reflective guests drawn to its poetic storytelling. Families, couples, and culture seekers alike find value in the balance of accessibility and depth.

For operators, Dreams delivers a distinctive offering that stands apart from action-focused VR attractions. Its combination of free-roam interactivity, continuous throughput, and narrative richness ensures strong guest demand, encourages repeat visits, and provides a sustainable revenue driver while elevating a venue’s reputation for innovation.

Dreams operates on Univrse’s XROAM platform.

Additional information