Bob Cooney, Author at The VR Collective - VR Attractions and Arcade Games

So You Want to Run a VR Business…

Bob Cooney October 28, 2024 No Comments

The world of virtual reality (VR) is brimming with opportunities for ambitious entrepreneurs. But where should you start, and what should you focus on? In this article, I’m sharing some…

Keys to Success for Standalone Free-Roam VR Venues

Bob Cooney October 28, 2024 No Comments

The virtual reality industry has made remarkable strides over the past few years, but what does it take for standalone free-roam VR venues to succeed? As a longtime VR industry…

You’re Not in Kansas Anymore

Bob Cooney October 28, 2024 No Comments

Early forays into large-screen cinema attractions indicate the potential sweet spot for location-based virtual reality investments. There’s No Place Like Dome The Sphere (that huge immersive dome in Las Vegas)…

Welcome to the Whisperverse

Bob Cooney October 21, 2024 No Comments

A trend was going around social media platforms last week encouraging people to type the following prompt into ChatGPT: “Based on our past interactions, tell me something about myself I…

Elevate Your Virtual Reality Experiences

Bob Cooney October 14, 2024 No Comments

Twenty-five years ago, Joe Pine and Jim Gilmore published The Experience Economy. They recognized that the more one customizes a service, the more it becomes an experience. Their model showed…

The Future is Coming Too Fast

Bob Cooney October 7, 2024 No Comments

At the 50th anniversary SIGGRAPH conference in Denver, I witnessed firsthand how artificial intelligence is advancing at lightning speed. It’s going to transform our businesses and lives sooner than anyone…

9 Key Factors to Consider Before Starting a VR Arcade Business

Bob Cooney October 1, 2024 No Comments

With the growing interest in immersive entertainment, many entrepreneurs are exploring opportunities in the VR arcade industry. While the appeal of VR is undeniable, starting a successful VR arcade involves…

The State of the VR Arcade Industry

Bob Cooney September 30, 2024 No Comments

I am writing as IAAPA Europe wraps up in Amsterdam. The show was busy, and the floor was packed. Like IAAPA Orlando, it sold out early and amassed a waiting…

How Eclipso Changes the Business Model for Cultural Free Roam VR Attractions

Bob Cooney September 27, 2024 No Comments

Introduction Eclipso is pushing the boundaries of virtual reality with its free roam VR attractions, setting a new standard for immersive experiences. Many VR setups confine users to small spaces,…

Everything Is Awesome

Bob Cooney September 17, 2024 No Comments

In the last newsletter, I wrote about the challenges and headwinds facing the location-based entertainment industry. There’s plenty to be worried about. Inflation (thought the latest Fed report has that…

Your instant gratification will have to wait until next week…

Bob Cooney September 4, 2024 No Comments

Part 1. Things suck… We were promised the roaring 20s. After the pandemic ended we needed something to look forward to. The entire location-based entertainment industry was shuttered, and when…

The Future of Reality is Mixed

Bob Cooney August 27, 2024 No Comments

Back in the 1980s I worked as a penny stockbroker in Denver Colorado. If you’ve ever seen The Wolf of Wall Street, I was one of those people “dialing for…

Author: Bob Cooney

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