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You’re Not in Kansas Anymore
October 28th, 2024
Early forays into large-screen cinema attractions indicate the potential sweet spot for location-based virtual reality investments. There’s No Place Like…
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Welcome to the Whisperverse
October 21st, 2024
A trend was going around social media platforms last week encouraging people to type the following prompt into ChatGPT: “Based…
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Elevate Your Virtual Reality Experiences
October 14th, 2024
Twenty-five years ago, Joe Pine and Jim Gilmore published The Experience Economy. They recognized that the more one customizes a…
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The Future is Coming Too Fast
October 7th, 2024
At the 50th anniversary SIGGRAPH conference in Denver, I witnessed firsthand how artificial intelligence is advancing at lightning speed. It’s…
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9 Key Factors to Consider Before Starting a VR Arcade Business
October 1st, 2024
With the growing interest in immersive entertainment, many entrepreneurs are exploring opportunities in the VR arcade industry. While the appeal…
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The State of the VR Arcade Industry
September 30th, 2024
I am writing as IAAPA Europe wraps up in Amsterdam. The show was busy, and the floor was packed. Like…
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How Eclipso Changes the Business Model for Cultural Free Roam VR Attractions
September 27th, 2024
Introduction Eclipso is pushing the boundaries of virtual reality with its free roam VR attractions, setting a new standard for…
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Everything Is Awesome
September 17th, 2024
In the last newsletter, I wrote about the challenges and headwinds facing the location-based entertainment industry. There’s plenty to be…
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Your instant gratification will have to wait until next week…
September 4th, 2024
Part 1. Things suck… We were promised the roaring 20s. After the pandemic ended we needed something to look forward…
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The Future of Reality is Mixed
August 27th, 2024
Back in the 1980s I worked as a penny stockbroker in Denver Colorado. If you’ve ever seen The Wolf of…
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Groundbreaking Innovations from Siggraph 2024
August 5th, 2024
What is Siggraph? Special Interest Group on Computer Graphics and Interactive Techniques, Siggraph is an annual conference that celebrated it’s…
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New Consumer Research from Zero Latency: Insights for 2024
August 3rd, 2024
Introduction Zero Latency is a leader in the VR entertainment industry, setting the standard for immersive first person shooting VR…
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