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VR is Exploding in this Location-based Entertainment Segment
  • January 31st, 2025
While on our holiday break in Melbourne, Australia, I attended the grand reopening of the immersive Van Gogh exhibition at The…
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Will Sony’s Immersive Concept Redefine Location-based Entertainment?
  • January 28th, 2025
Will Sony’s Immersive Concept Redefine Location-based Entertainment? Sony Electronics unveiled an ambitious proof of concept video at CES 2025, showcasing…
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Google Flexes Back into Virtual Reality Market
  • December 15th, 2024
Google announced its new OS for virtual and augmented reality devices, called AndroidXR last week. At the unveiling they demoed…
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How the 3D Muppets Show Can Thrive in Virtual Reality
  • December 2nd, 2024
Introduction Sad news recently emerged for Disney fans: Disney is shutting down the 3D Muppets Show at Hollywood Studios. This…
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There Was No One Big Thing at IAAPA
  • December 2nd, 2024
Not Much Was Really New There was a reasonable amount of VR, but the number of VR experiences on exhibit…
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Who Are You?
  • November 25th, 2024
The most important thing you can do to prepare for a massive trade show like IAAPA is to get comfortable…
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That “Other” Show
  • November 18th, 2024
It’s hard to tell what the One Big Thing will be this week, as companies like to surprise us during…
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A Lust for Success
  • November 11th, 2024
It’s well established that porn has driven the adoption of many technologies, from VHS tapes to pay-per-view to broadband internet.…
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Monkey Business: Social Games Are the Next Big Thing for VR
  • November 4th, 2024
One of the disparaging comments lobbied at virtual reality technology is that it’s isolating. People who don’t do VR see…
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You’re Not in Kansas Anymore
  • October 28th, 2024
Early forays into large-screen cinema attractions indicate the potential sweet spot for location-based virtual reality investments.  There’s No Place Like…
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Welcome to the Whisperverse
  • October 21st, 2024
A trend was going around social media platforms last week encouraging people to type the following prompt into ChatGPT: “Based…
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Elevate Your Virtual Reality Experiences
  • October 14th, 2024
Twenty-five years ago, Joe Pine and Jim Gilmore published The Experience Economy. They recognized that the more one customizes a…
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