Bob Cooney, Author at The VR Collective - VR Attractions and Arcade Games

Players check out Don't Screen from The Park on Spawnpoint at the PICO XR Showcase in Barcelona

LEXRA Founding Members Park Playground and Spawnpoint Enter Cross-Licensing Deal

Bob Cooney October 13, 2025 No Comments

Belgium’s Park Playground and Spawnpoint Enter Cross Licensing Deal, marking a significant milestone in the location-based VR platform landscape. Spawnpoint, known for its robust multi-arena operator tools and headset management,…

Gen Alpha and the Theatrical Experience Shift

Bob Cooney September 15, 2025 No Comments

A new research report just dropped called Gen Alpha Saves the Box Office from a market research company called NRG (nrgmr.com). The subtitle is How America’s Youngest Moviegoers Are Shaping…

The Power of Brand and Marketing in VR – The Reality Escape Success Story

Bob Cooney August 13, 2025 No Comments

In this episode of Inside VR: Real Operators. Real Money. Virtual Reality, Bob Cooney is joined by Fabian Springer and Emanuel Ulbing from The Reality Escape, a fast-growing VR escape…

Emerging Markets, Premium Vision: The Woman Powering Zero Latency India

Bob Cooney August 13, 2025 No Comments

In this episode, Bob Cooney talks with Parinitaa Rajgarhia, the driving force behind Zero Latency in India. From stumbling across her first VR experience while on a family trip to…

Continuous Scene Meshing: The Secret to 5000 Laser Tag Arenas Going VR

Bob Cooney May 10, 2025 No Comments

This innovative technology enables real-time, dynamic mapping of physical environments into virtual spaces, unlocking new possibilities for immersive VR and mixed reality (MR) experiences. Unlike traditional static scanning, continuous scene…

Immersive Entertainment Hits Adolescence – What the 2025 Industry Report Signals for Location‑Based VR

Bob Cooney April 26, 2025 No Comments

The market is growing up fast, but it still doesn’t have its driver’s license. Here’s what LBVR operators and investors need to know before handing over the keys to the…

Zero Latency’s African Debut Highlights Global Desire for Premium Virtual Reality

Bob Cooney April 26, 2025 No Comments

After Africa, all that’s left on earth is Antarctica. Could zombie penguins be next? Zero Latency VR confirmed this week that a licensed arena will open in Rabat, Morocco, northeast…

Inside the Arena with Maarten Peelen from Zero Latency Netherlands

Bob Cooney April 17, 2025 No Comments

In this episode, Bob Cooney chats with Maarten Peelen, owner of Zero Latency locations in Rotterdam, Amsterdam, and soon, Utrecht. Maarten shares the exciting journey from discovering free-roam VR to…

Battle for Glory: Zero Latency’s New VR Challenge in Warhammer Space Marine

Bob Cooney March 30, 2025 No Comments

Introduction Zero Latency has unveiled a new, more challenging and competitive VR game based on Warhammer: Space Marine, titled Defenders of Avarax. This immersive experience elevates the standard for VR…

“What Are You Afraid Of? VR Horror Is Ready—But Are Operators?”

Bob Cooney February 28, 2025 No Comments

The Haunted House Industry: A Hundred-Million Dollar Powerhouse In the United States, haunted attractions generate between $300 million and $500 million annually in ticket sales, with major theme parks contributing…

Rilix’s New President: A Coin-Op Amusement Route Veteran Ready to Expand

Bob Cooney February 23, 2025 No Comments

Introduction Rilix is a leading company in the amusement industry, known for its robust, reliable virtual reality coaster that entertains audiences in locations from FECs and arcades to shopping malls.…

Will New Investors Change Immersive Gamebox from Failure to Success?

Bob Cooney February 23, 2025 No Comments

The Fall (and Rise?) of Immersive Gamebox Brief History of Immersive Gamebox Immersive Gamebox was founded by Will Dean, a notable figure in the gaming and event industry known for…

Author: Bob Cooney

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